Refund Policy Best Practices In The Prism Of Commercial WordPress Plugins And Themes

Unlike with hardware or consumer products, people who purchase your WordPress software product don’t actually have to go back to your store and physically return it to get a refund. For digital WordPress products, it’s usually a simple email or a click of a button to ask for a refund, involving no extra cost for neither the customer nor the seller. Offering a refund policy has it’s cons to it as well, but ultimately, it helps reduce friction, making the decision to go ahead and purchase a license much easier. Why Is A Refund Policy Good Both For Shoppers And Sellers?
A refund policy is first and foremost a credibility signal and a confidence booster, which many shoppers are actively looking for on the interwebs in general, and specifically when they consider making a purchase of your WordPress product. Having one available makes them feel more relaxed about purchasing a product from you. This, in turn, can potentially have a direct impact on your sales.
Having a refund policy in place makes shoppers feel more relaxed about purchasing a product from you, which, in turn, can have a direct impact on your sales.Tweet
In a sense, certain types of refund policies, especially
Source: https://managewp.org/articles/18486/refund-policy-best-practices-in-the-prism-of-commercial-wordpress-plugins-and-themes

source https://williechiu40.wordpress.com/2019/03/27/refund-policy-best-practices-in-the-prism-of-commercial-wordpress-plugins-and-themes/