It’s no secret that website project timelines can sometimes be unreasonable. Clients have many different reasons behind the timeline goals set for projects. It could be anything from the release of a new product, a big marketing campaign, or an event. The target date is almost always important and firm. In managing website design and development projects for over half of my career, I have become very familiar with timelines that clients desire, especially tight timelines. As an agency, we’re always doing our best to hit and exceed client goals, but there are times when it’s a bad idea to rush your website project.
A website design and development project typically takes 12 weeks (or more) from initiation to completion. There are various phases throughout a project life cycle that are critical in ensuring a performant and secure website that delivers what the client is expecting. When you rush a website project to hit a particular goal date, you risk a lot.
Discovery is so important.
Rushing a website project typically means starting the development phase ASAP. This is a huge mistake.
The discovery phase of a project provides time for the Engineering Team to explore
Source: https://managewp.org/articles/18425/why-it-s-a-bad-idea-to-rush-your-website-project
source https://williechiu40.wordpress.com/2019/03/05/why-its-a-bad-idea-to-rush-your-website-project/
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