In the last few years there have been many WordPress theme shops being sold by their original creators. Another such example is MHThemes.com, a popular magazine-style theme shop which now has a new owner – @flowdee, the owner of Amazon Affiliate WordPress Plugin. I thought it would be a good idea to speak to the original owner of MHThemes and poke around his mind a little bit. We went back in forth via email for a few weeks, so here’s the result of our conversation.
We talked about running a WordPress theme shop, magazine-style WordPress themes, Gutenberg, Newspack and the importance of separating work and family time.
1. About Michael Hebenstreit
Dumitru: Please tell the folks at home about yourself and about your involvement with WordPress.
Michael: My name is Michael Hebenstreit, I’m an investor and digital entrepreneur from Frankfurt am Main (Germany). My original background is in banking / equity trading. Running a WordPress business wasn’t really something I originally had planned, it rather was a coincidence.
7-8 years ago I was running various online magazines and experimented with online marketing and SEO as a hobby. That’s also when I started
Source: https://managewp.org/articles/18421/talking-to-michael-hebenstreit-about-wordpress-after-selling-mhthemes-com
source https://williechiu40.wordpress.com/2019/03/04/talking-to-michael-hebenstreit-about-wordpress-after-selling-mhthemes-com/
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