In 2018, tech companies hold 130 spots on Forbes Global 2000 list, ranking the world’s top public companies. No matter what kind of business you own or operate, there is much to be learned from the way tech companies market themselves. Even giants like Apple, Samsung, Google or Facebook, tech companies have to hustle hard to stay ahead of the never-ending competition barking at their heels. One thing you can be sure of, is that tech companies analyze every single aspect of their businesses, from their service providers to their delivery services all the way down to the landing pages on their websites. Know Your Target Market and Target It Aggressively
Apple and Samsung are perhaps the two biggest names in mobile phones. While they are in one sense in vigorous competition, they each target their own very specific and differentiated market share. Perhaps, nowhere is this more clear than in their respective landing pages.
Apple is well known for their smooth, clean lines and rigid attention to detail. Apple users are often strong type-A personalities. They are immaculately groomed while riding in the back of their immaculate, luxury vehicles listening to classical music. Apple’s
Source: https://managewp.org/articles/17738/landing-pages-for-tech-companies-4-examples-to-learn-from
source https://williechiu40.wordpress.com/2018/08/13/landing-pages-for-tech-companies-4-examples-to-learn-from/
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