“I’m sorry, so sorry.” In the 1960s, it was a hit song by the 15-year old American singer Brenda Lee, crooning about unrequited love. In the 21st century, “sorry, so sorry” has become the tragic modus operandi for banks, businesses and social media behemoths. Time and time again, mega companies exploit customer data for nefarious reasons, walk away with a slap on the wrist — and occasionally a hefty fine or two — and spit out a “we’ll do better” PR campaign. “Today, we’re renewing our commitment to you — and working to earn back your trust,” Wells Fargo wrote in an ad caption after being busted for opening millions of customer bank accounts without permission.
“From now on, [we’ll] do more to keep you safe and protect your privacy,” Facebook declared after a spree of bad press, tanking stocks, and public backlash over its handling of fake news and selling user information.
The reasons companies lie are obvious. The first is financial pressure: Stock prices and investors don’t always respond well to transparency. Second, ego. With no incentive to admit errors, businesses are sticking
Source: https://managewp.org/articles/17923/sorry-not-sorry-the-problem-with-facebook-s-sorry-campaign
source https://williechiu40.wordpress.com/2018/09/30/sorry-not-sorry-the-problem-with-facebooks-sorry-campaign/
No comments:
Post a Comment